HighLevel’s Review Links component lets you add multiple review platform links inside one email template in Reputation Management. Customize the link text (e.g., “Leave a review on Google”), choose the exact Google Business Profile (GBP) location when multiple are connected, and reorder or remove links with a click. Built-in auto-validation helps prevent broken or incorrect URLs, so you can increase review conversions across platforms while keeping setup simple.
TABLE OF CONTENTS
- What is “Multiple Review Links in Email Templates”?
- Key Benefits of Multiple Review Links
- Where to Find the Review Links Component
- Editing, Reordering, and Managing Links
- Selecting a Specific Google Business Profile (GBP) Page
- Link Validation & Quality Checks
- How To Set Up Multiple Review Links (Step-by-Step)
- Frequently Asked Questions
What is “Multiple Review Links in Email Templates”?
This feature enhances review-request emails by allowing you to present several review destinations (e.g., Google, Facebook, and other connected platforms) in a single message. Recipients can choose their preferred platform, which typically improves completion rates and reduces friction. The component honors your connected platforms and gives you granular control over link text, order, visibility, and validation.
Key Benefits of Multiple Review Links
These benefits focus on driving more completed reviews with less manual effort while keeping your messaging on brand.
Brand choice: Give customers multiple platforms to pick from, meeting them where they already are.
Higher conversions: Reduce drop-off by removing the “wrong platform” dead end.
Flexible copy: Customize the link text to match your brand voice and call to action.
Fewer mistakes: Auto-validation helps catch malformed or incorrect URLs before sending.
Simple control: Reorder, hide/unhide, or delete links without changing your integrations.
Where to Find the Review Links Component
Knowing the exact path ensures your team can consistently add and manage review links in their templates.
Go to Reputation → Settings → Email Requests → Email Builder / Create New → Review Links.
The component auto-selects and displays review platforms you’ve already connected to HighLevel.
If no platforms are connected, you’ll see no pre-filled links—connect platforms first, then return to the builder.
Editing, Reordering, and Managing Links
Fine-tune presentation and ensure your most important platforms are front and center.
Customize link text for each platform (e.g., “Review us on Google”).
Reorder links to control the display order.
Select/Unselect to temporarily include or exclude a platform without disconnecting it.
Delete a platform link if it’s not needed.
Changes appear instantly in the email preview so you can verify layout and spacing.
Selecting a Specific Google Business Profile (GBP) Page
Multi-location brands sometimes have several GBPs connected. Picking the right one ensures customers land on the correct review page.
If multiple GBPs are connected, use the GBP selector to pick the exact location.
The chosen location is saved with the template, so future sends use the correct review destination.
You can change the selection anytime while editing the template.
Link Validation & Quality Checks
Validation reduces failed review attempts and protects your sender reputation by preventing broken links.
Auto-validation checks basic URL structure and platform eligibility before saving.
Invalid links trigger inline error messages—update the URL and re-save.
You can preview and test send the email to confirm every link opens correctly.
How To Set Up Multiple Review Links (Step-by-Step)
Follow these steps to add multiple platforms to a single review-request email and get it out the door confidently.
Navigate to Reputation → Settings → Email Requests → Email Builder / Create New.
Open Review Links. The builder pre-selects any connected review platforms.
Add or edit platform URLs as needed.
Customize link text (e.g., “Leave a review on Google”).
If you have multiple GBPs connected, select the specific GBP location.
Reorder links (drag) and select/unselect or delete as needed.
Confirm there are no validation errors.
Save your template, Preview, and Send (or use it in recurring or workflow-driven review requests).
Frequently Asked Questions
Q: Do I need to enable anything to see Review Links?
A: No. Once your review platforms are connected, they’ll appear in the Review Links component automatically.
Q: What if I don’t see any platforms listed?
A: Connect your review platforms in Reputation/Integrations first, then return to the Email Builder and open Review Links.
Q: Can I choose which Google location to point to?
A: Yes. If multiple GBPs are connected, select the exact location from the GBP picker in Review Links.
Q: Is there a limit to how many links I can add?
A: You can add multiple links to one email and reorder or remove them as needed. For best readability, keep the list concise.
Q: Can I customize the link text?
A: Yes. Each platform link supports custom text so your CTA can match your brand voice.
Q: What happens if a link is invalid?
A: The component flags invalid URLs with an error. Fix the link and save again.
Q: Can I use these templates in automations or recurring sends?
A: Yes. Save your template and reference it in recurring review emails or the Review Request workflow action.
Q: Do I need to disconnect a platform to hide it from an email?
A: No. Use Unselect to hide a platform in the template without removing the integration.
Was this article helpful?
That’s Great!
Thank you for your feedback
Sorry! We couldn't be helpful
Thank you for your feedback
Feedback sent
We appreciate your effort and will try to fix the article