Bulk QR Code Creation

Modified on: Wed, 4 Jun, 2025 at 3:47 PM

This article shows you how to create QR codes in HighLevel, both manually and in bulk! QR codes can be used to direct leads to websites, funnels, calendars, or any custom URL, making them perfect for offline-to-online marketing strategies.

TABLE OF CONTENTS

What is the QR Code Generator?
Key Benefits of QR Codes
How To Create a Manual QR Code
How To Create QR Codes in Bulk
Frequently Asked Questions

What is the QR Code Generator?

The QR Code Generator in HighLevel allows you to instantly create scannable QR codes that lead users to digital destinations such as funnels, calendars, websites, or forms. These QR codes can be tracked, downloaded, and linked to workflows for a seamless lead generation experience from offline channels like print marketing, signage, or events.

Key Benefits of QR Codes

QR codes offer a fast and measurable way to drive traffic to your digital assets from offline sources like flyers, business cards, or posters.

Instantly generate scannable codes for websites, funnels, calendars, and more
Track QR scans and analyze user behavior
Connect QR codes to automated workflows
Use custom values for dynamic personalization
Create multiple QR codes at once using a CSV file
Download PNG versions for printing or sharing

How To Create a Manual QR Code

Manual QR code creation is ideal for quick, one-off campaigns—like linking to a calendar booking or directing users to a sales funnel.

Navigate to Marketing > QR Codes in the left-hand menu.
Click the + New QR Code button.
Fill out the QR Code Name (e.g., “Spring Sale Funnel”).
Choose your QR Code Destination from the dropdown:
- Website URL
- Funnel
- Calendar
- Form
- Survey
- Custom Value (for personalization)
If using a Custom Value, select it from the Custom Value field.
(Optional) Select a Workflow that will trigger when the QR code is scanned.
Click Create QR Code.

Once created, the QR code will appear in your QR Codes list. Click the download icon to save the image as a PNG file.

How To Create QR Codes in Bulk

Bulk QR code generation saves time when running large campaigns where each code corresponds to a different user, contact, or asset.

Go to Marketing > QR Codes, then switch to the Bulk Upload tab.
Click Download CSV Template to get the correct formatting.
Fill in the required fields in the template:
- QR Code Name
- Destination Type (e.g., Website, Funnel)
- URL or Asset Name (e.g., “https://yourlink.com” or “Summer Funnel”)
- Custom Value (if applicable)
- Workflow Name (optional)
Save your file as .csv.
Click Upload CSV and select your file.
Click Generate QR Codes to process the file.

Each row in your file will generate one QR code. Once processing is complete, you’ll see them listed in your QR dashboard and can download each code as needed.

Frequently Asked Questions

Q: Can I download the QR code after it’s created?

Yes! Click the download icon next to any QR code to save a high-resolution PNG image.

Q: What happens when someone scans a QR code?

The user is redirected to the destination URL or asset, and any attached workflow is triggered.

Q: Can I track how many times my QR code has been scanned?

Yes, each QR code includes scan tracking so you can monitor engagement.

Q: What if I need to update the destination URL of a QR code?

QR codes are static. You cannot change the destination once it’s created. You will need to create a new one with the updated link.

Q: Are there any best practices for bulk uploading?

Yes. Ensure your CSV is UTF-8 encoded and that destination names exactly match assets in your account.

Q: Can I use QR codes inside printed brochures or business cards?

Absolutely. Just download the PNG file and include it in your print design.

Next Steps

Add your downloaded QR code to printed assets like flyers, signs, or business cards.
Connect your QR scans to workflows to automate lead follow-up.
Check scan analytics to optimize your campaign results.
Explore custom values to create dynamic, personalized QR experiences.