Experiment: Waiving Premium Action/Trigger Charges for Selected Apps

HighLevel is running an experiment to help grow the number of and usage of custom actions/triggers built by third-party developers in our Marketplace. These actions/triggers normally incur a HighLevel “premium action/trigger” charge of $0.01 per execution, but during this experiment, HighLevel will waive those charges for a select group of developers and their apps.

Why Are We Doing This?

1. Increase the Supply of Custom Actions/Triggers

   • By waiving our fees for a select set of developers, we hope to encourage them to build and list more apps in the Marketplace.

   • A larger supply of apps means more integration options for you to choose from when creating your workflows.

2. Drive Adoption (Executions/Month) of Custom Actions/Triggers

   • Removing the HighLevel fee reduces the overall cost to you, the end user.

   • As part of this experiment, developers can use the new usage-based pricing feature to set their own per-execution charges (where applicable).

   • We believe lower overall costs and transparent, developer-set pricing will increase your usage of these integrations.

What Does This Mean for You?

• Variation in Pricing

  • You may notice that some apps still have a HighLevel per-execution fee, while others do not.

  • Apps participating in this experiment will not include the HighLevel premium fee; however, the developer may have their own usage-based pricing.

• Developer-Set Usage-Based Pricing

  • Alongside this experiment, HighLevel has introduced usage-based pricing for developers.

  • This means each developer can choose how to price their custom actions/triggers (e.g., per execution, flat monthly fee, etc.).

  • If a selected developer has usage-based pricing enabled, you may see a separate charge from the developer for their app’s custom actions/triggers.

How Did We Select the Developers and Apps?

HighLevel has identified certain developers and their apps based on:

1. Apps growth Potential

   • The developer’s potential to create and publish multiple apps in the Marketplace that leverage custom actions/triggers.

2. Adoption Potential

   • The app’s potential to grow in usage (executions per month), providing clear value to end users.

What to Expect During the Experiment

• No Additional Premium Fees on Selected Apps

  • The usual HighLevel charge of $0.01 per execution for premium actions/triggers will be waived for these chosen apps.

  • You could still be charged if the developer has a separate usage-based or subscription fee.

• Increased Variety of Integrations

  • We expect more developers to list their apps, offering a broader range of integrations in the Marketplace.

• Transparent Billing

  • We aim to keep you informed about which apps are part of this experiment, what fees (if any) developers might charge, and how usage-based pricing works.

FAQs

1. How do I know if an app is part of the experiment?

   • Look for information in the app’s listing or details within the Marketplace. We’ll include notes or labels to highlight participation in the experiment.

2. Will this affect the quality or reliability of the apps?

   • Not at all. This experiment only affects the fees charged by HighLevel. App developers are still responsible for maintaining the quality and reliability of their integrations.

3. What if I have questions about a developer’s usage-based pricing?
   
   

   • Pricing details are set by each developer. You can reach out to the developer directly via their support channels or consult the documentation they provide for clarity on how their pricing structure works.

4. When will this experiment end?

   • This is a temporary initiative, and we’ll share updates or changes in the future. At any point, selected apps may revert to the standard HighLevel premium action/trigger fee, or they may continue on a revised plan based on the experiment’s results.

Questions?

If you have any questions or feedback regarding this experiment, please fill this feedback form and we’ll get back in touch with you within 2 working days. We appreciate your participation and look forward to providing you with even more powerful workflow options through these innovative custom actions and triggers.

Thank You!
 We’re excited to see how this experiment helps grow our Marketplace offerings—and how it enables you to create even more efficient and powerful workflows.