Apply your brand’s tone and visual identity directly inside Agent Studio so every AI-generated asset reflects your business consistently. This guide explains how to connect Brand Voices and Brand Kits to your generation nodes and ensure text, images, video, and audio stay aligned with your brand standards.
TABLE OF CONTENTS
- What Is Brand Voice and Brand Kit in Agent Studio?
- Key Benefits of Brand Integration in Agent Studio
- How Branding Works Across Media Types
- Brand Board Sync Behavior
- How to Set Up Brand Voice and Brand Kit in Agent Studio
- Multi-Brand Workflows
- Frequently Asked Questions
- Related Articles
What Is Brand Voice and Brand Kit in Agent Studio?
Brand Voice and Brand Kit allow you to apply your brand identity to AI-generated content inside Agent Studio.
A Brand Voice controls how your content sounds:
Tone
Messaging style
Personality
Call-to-action style
A Brand Kit controls how your content looks:
Colors
Fonts
Logo
Visual identity
When selected inside a node, these settings guide the AI output automatically.
Key Benefits of Brand Integration in Agent Studio
Using Brand Voice and Brand Kit inside Agent Studio ensures consistent, scalable branding.
- Consistent output: Text, images, and media align with your brand automatically.
- Multi-brand workflows: Assign different brands to different nodes within the same agent.
- Reduced manual edits: Minimize rewriting and redesigning after generation.
- Automatic updates: Changes to your Brand Board apply to future node runs.
- Improved quality control: Built-in brand rules reduce off-brand messaging.
How Branding Works Across Media Types
Once selected, branding influences:
Text Generation
Writing style
Tone
Word choice
Call-to-action format
Image & Video Generation
Brand colors
Logo placement
Font styling (where applicable)
Audio Generation
Tone of script
Voice model mapping (if configured)
Brand rules are passed automatically to the AI when the node runs.
Brand Board Sync Behavior
Brand settings are pulled from your Brand Boards.
If you update:
Colors
Logos
Messaging guidelines
Future node runs will reflect those changes automatically.
Existing generated content does not change retroactively.
How to Set Up Brand Voice and Brand Kit in Agent Studio
Follow these steps:
Step 1: Create Brand Boards (If Not Done)
Go to Marketing → Brand Boards
Create at least one:
Brand Voice
Brand Kit (Design Kit)

Step 2: Open Agent Studio
Go to AI Agents → Agent Studio
Open or create an agent
Add a generation node (Text, Image, Video, Audio)

Step 3: Select Brand Settings
Click the node to open its settings
Locate the Brand Voice dropdown
Select your desired Brand Voice
Select a Brand Kit
Click Save
You can also click + Add New to create a new brand without leaving the node.

Step 4: Test Output
Click Test
Generate sample content
Confirm tone and visuals match your brand
Step 5: Publish
Move the agent to Staging or Production once satisfied.
Multi-Brand Workflows
You can assign different brands to different nodes.
This is useful when:
Agencies manage multiple client brands
Franchises share workflows but need localized tone
You are A/B testing messaging styles
Each node follows its assigned brand independently.
Frequently Asked Questions
Q: Do I need a Brand Board before using this?
Yes. At least one Brand Voice and one Brand Kit must exist in Marketing → Brand Boards.
Q: Will updating a Brand Kit change existing content?
No. Only future node runs use updated settings.
Q: Can I apply only a Brand Voice or only a Brand Kit?
Yes. Leave one dropdown set to None if needed.
Q: How many brands can I create?
Multiple Brand Voices and Brand Kits can be stored per location. For manageability, keep totals reasonable.
Q: Does this work with Ask AI?
If Ask AI triggers a workflow containing branded nodes, the output inherits those brand settings.
Q: Can I override brand tone inside a prompt?
Yes. Manual instructions in the node apply for that run but do not modify your Brand Board.
Q: Does Audio AI use custom voice models?
If mapped inside your Brand Voice settings, supported voice models will apply automatically.
Q: Is this available on all plans?
Brand integration follows the same plan entitlements as Agent Studio.
Related Articles
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